Track performance on cross-selling with Disco. To access, click on the Advertising Performance tab in your portal. Our recommendation model is constantly learning. Over time, it will uncover which brands cross-sell best with others. This means it's always optimizing to drive you more conversions.
To access a video walkthrough click here.
Advertising Performance Dashboard
View your performance in the Advertising tab. Here are some key breakdowns to review:
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Conversions, Ad Spend, and Revenue by Customer Type: You can review each of these metrics either in the pivot or explore views. You can swap the metric in the explore view by clicking the dropdown to navigate between revenue, ad spend, or conversions. For individual breakdowns of conversions, you can reach out to us directly in your Disco dashboard using the chat widget in the bottom right of your screen.
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ROAS: the return on your disco budget spend
- ROAS is located on the left-hand side of the explore view or as a metric in the pivot view.
- ROAS is located on the left-hand side of the explore view or as a metric in the pivot view.
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Impressions, Clicks, and CTR: Each of these metrics can be accessed via the left-hand side of the explore view or in the pivot view.
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Who Drove My Conversions? Each publishing brand that drove you conversions will be located under the Publisher Name dimension. You can switch between metrics to see ad spend, revenue, impressions, clicks, etc.
Data can be viewed for different date ranges and also compared to previous dates to see your performance over time. Filters are located at the top to drill down for a specific analysis.
Building Reports
- Head to the "Pivot" tab in your Advertising performance dashboard. For the sake of this exercise, we'll be comparing all measures to a previous time period. You can click and drag any of the dimensions (Customer Type, Days to Attribution, Event Classification, Publisher Name, Time) into the rows and any of the measures (every metric from revenue to CTR to AOV) into the columns. Note: you are able to compare to previous time periods in the pivot table report.
- Prefer a regular flat table? You can turn that on underneath where you would edit the columns and rows. Wish to export the report? In the same row, you can choose your preferred file type (CSV, Parquet, XLSX) and export to yourself.